RARE GOODS + JCOLE

FASHION FILM CLUB

DIGITAL FESTIVAL + MARKETPLACE

The
Concept

CHALLENGE

The community around the Fashion Film industry is vast and passionate. While various festivals celebrate the filmmakers, artists, and brands, there is no online community or marketplace to capture this passion or monetize the fanbase.

opportunity

Develop an online community that connects fans, filmmakers, festivals, and brands through a first of its kind platform designed to drive engagement, revenue and exposure across the industry. 

white film strip

Connecting The Industry

plan + deliverables

Engage

The First Fashion Film Fan Club

We will develop a site that utilizes our community engagement and gamification tools to capture the broader international community of fans and enthusiasts who can participate regardless of location or affluence.

Monetize

NFTs + Exclusive Digital Content

A complete white-label primary and secondary marketplace seamlessly integrated into one system and experience. Fans can pay to become members and also buy exclusive content, products and NFTs.

Connect

Brands with Fans Through Content

We're experts in creating sponsorship and engagement through our activations. Our tools and techniques will create valuable new ways for Fashion Brands to engage with the passionate community to drive more revenue for the platform.

The Rare Goods team will build and maintain an ecosystem for the Fashion Film audience

In today's 'always on' world where choices are endless, we've developed highly-effective platforms to increase your product's value and put your customer engagement on autopilot.

Our team will manage the platform, content, and community. From film to fan.

1

Develop Comprehensive Strategy

Technology is only as good as the plan and execution behind it. We will work with you to engage the key industry stockholders to build a strategy that is sustainable, effective and lucrative for all parties.

2

Development, Production and Launch

Once we have the plan and logistics finalized, we will customize our platforms accordingly, and produce the required custom content and configurations to execute the strategy in step one.

3

Management, Improvement and Expansion

We closely monitor data and feedback from all parties to pivot as needed to achieve your ideal results. We also continue programming content and sponsorship to drive engagement and revenue.

Concept + Action = Reality

LAUNCH TIMELINE

July 11

Project Kickoff - Executed Agreement

July 18

Initial Discovery Week - Key Stakeholder Introductions

July 18

Initial Systems Configuration Begins

July 25

Review of primary strategy and industry analysis

July 25

Initial Site Designs and Brand Development begins

August 1

Initial Design Review with Client and Stakeholders

August 1

NFT Marketplace Infrastructure Configured. Ready for design implementation.

August 8
  • Fashion Film - Membership Site Design Review and Planning
  • Digital Products: Content and NFT planning and resourcing
August 15
  • Stakeholder Regroup
  • Sponsorship and Brand implementation demo and planning
  • Design begins on NFT Production Templates
August 22

Finalized Designs for Marketplace and Membership enter UI/UX implementation

August 29

Payment Gateways and Membership Rates and Tiers finalized and tested

September 5+
  • Platform configuration and testing
  • Content production and integration
September 19
  • Initial review and testing from internal stakeholders
  • V2 Site feedback collected and implemented
  • Platform configuration and testing
  • Content production and integration
September 26
  • Review and testing by extended stakeholders and partners
  • Membership Content Review
  • Platform configuration and testing
  • Content production and integration
  • Marketing Materials Development
October 3
  • Marketing Materials Review
  • Advertising Plan Determined
  • Production of Sponsorship Sales Deck
  • Platform configuration and testing
  • Content production and integration
October 10
  • Sponsorship Sales Deck Review
  • Final Platform Testing
  • Final Content Review
  • Launch Planning
October 20+
  • Marketplace and Membership Live
  • Initial Marketing and Promotion
  • Community Management and Customer Support Live
  • Launch of Brand Partnerships
  • Monetization Begins
Make it happen

Tech + Talent

Below is an outline of key platforms and services that combined and

Fully White-Label NFT Marketplace

Existing NFT Marketplaces and Blockchain products were built for the crypto and technical segments, not major brands and traditional consumers. We offer practical, scalable solutions that merge the best of what brands are comfortable with now and the utility of a web3 future.

  • A fully-vetted NFT platform designed for major teams and brands that is ready now. 
  • Complete compliance around all major leagues, conferences, etc., and FinCEN for AML, KYC, and other regulations.
  • Features and functionality to help clients navigate NIL based on the latest rules. 
  • No need for customers to have a digital wallet or cryptocurrency to purchase and trade NFTs.
  • Zero gas fees for customers or clients.  
  • Complete primary and secondary marketplace seamlessly integrated into one system and experience. 
  • Payment to customers in USD with no worries of fluctuating cryptocurrency pricing.
  • NFT artists and video production teams on staff to make original content while optimizing your existing footage. 
  • A team to handle customer service, platform management, account services, and content production at scale.

    We are the only full-service NFT solution designed to make it easy for major organizations and teams.
Deposit & Setup

$5,500

one-time

Hosting

$450

monthly

The First Fashion Film Fan Club

The first of its kind Fashion Film membership site that utilizes our community engagement and gamification tools to capture and monetize the broader international community of fans and enthusiasts who can participate regardless.

This platform is the same system trusted by over 35 major brands and Universities.

  • Completely custom website with fully functioning pages, blog, checkout, advertising, and critical and beneficial features. 
  • Tier-based Membership levels allow you to gate content and access based on paid access. 
  • Complete Customer CRM with comprehensive data collection and personalization. 
  • Payout in USD to the bank account of your choice monthly. 
  • Full content gamification allows you to reward members with exclusive content based on participation not just purchase opening access to a much broader range of demographics. 
  • NFT primary and secondary marketplace seamlessly integrated into Membership site and experience. 
  • Designers and video production teams on staff to make original content while optimizing your existing footage. 
  • A team to handle customer service, platform management, account services, and content production at scale.

    This platform will allow you to sell and monetize sponsorship via our 30+ placement areas and actions. 

Deposit & Setup

$8,500

one-time

Hosting

$1,950

monthly

Full Agency Support, Partnership, Production and Management

The first of its kind Fashion Film membership site that utilizes our community engagement and gamification tools to capture and monetize the broader international community of fans and enthusiasts who can participate regardless.

You will have access to 5+ Members of our team who will act as an internal extension of your team and initiative at a fraction of the cost to develop and hire an internal department.

 

Click below to expand and view our retainer-based roles and services

  • Work with you and your staff to best understand the most important factors that determine success
  • Setting up strategies that align with the goals and policies of your organization
  • Implement processes and tactics that are not a burden on your organization
  • Develop unique and compelling ways to engage each vertical for this activation
  • Take time every month to analyze what your industry is doing
  • Look for creative opportunities to adapt campaigns in order to yield better results
  • Work with your team to determine how each campaign and initiative can yield beneficial results for your company as a whole 
  • Analyze your company’s current campaign and activations, looking for crossover opportunities with this campaign that will strategically complement your other initiatives  
  • We can help you take the next steps into web3 without getting caught up in the hype and overnight fads.
  • Development of brand-specific content styles, templates, and final NFTs.
  • Development of scalable campaigns and content
  • Marketing and promotional content creation to support NFT campaigns. 
  • A full waiver on rights and 100% ownership for the brands on any content produced for their team. 
  • All content designed will be around your brand and logo guidelines (colors, fonts, look and feel, etc.) 
  • The design team will help modify and create sharable campaign content related to the activation and initiative. 
  • The design team will also make sure the promotional and brand content on each platform is refreshed and up to date.
  • Our team will be available to provide you with graphic design support and revisions on shared royalty content. If any design or production requires an additional budget (such as videos or 3D), we will let you know and address the costs prior to creation.  
  • Introduce our core team and facilitate a project initiation meeting immediately to review and discuss roles, responsibilities, deliverables, timelines, etc.
  • Quickly develop a detailed work plan that outlines specific activities, deliverables, and timing for the launches.
  • Handle logistics for all discovery actives, including identification of participants and timing.
  • Quickly collect and digest all relevant marketing, branding, and other collateral currently created for the launch of this program.  This will include continued development of campaign strategy, reviewing additional marketing materials, and working with partners and other vendors to ensure all necessary and beneficial content is created. 
  • Interface with the client to guarantee goals and KPI’s are being met.
  • Manage deliverables and client requests with our internal team.
Retainer

$12,950

monthly

Our library of gamified actions drives value to your sponsors while offering engaging benefits to your members.

Your custom platform will leverage the following features and functionality.

Referral and Recruiting

Who better to convince new users to join than one of their friends or family members? We allow you to reward your users for recruiting other new members to the program. On average, 18% of the members in our programs were recruited by other members. 

Personalized Social Sharing

Posts shared by users reach 15-35% of their followers as opposed to brand/page posts which reach less than 5% of their followers. We allow you to create personalized social media posts (bypassing ad filters) that users earn rewards for sharing on Facebook, Twitter, and more.

Custom Surveys

Ask your users anything you would like to know and they will be rewarded for completing the survey. Surveys can include images and custom question types and are an ideal way to collect product feedback, have users participate in decisions, or gather key information.

Points for Scanning

Setup custom QR codes, NFC tags, or scan an item and reward users for following the link back to the program.

  • Put in broadcast to reward viewership
  • Add to check/receipt for quick proof of purchase
  • Put NCF Tag at physical locations for tap to earn checkpoints
  • Add QR code inside packaging for easy proof of purchase

Gamify Social Media

We can connect with your Social Media feeds and give users points or rewards for viewing each post through the program. This is a great evergreen tactic where users can always earn more points by viewing your latest posts on the platform.

Quizzes

Test your customers’ knowledge with rewardable quizzes. These are perfect for verifying someone digested content or a secret word on a podcast or at an event. It’s a great tool for enrollment for an easy way to prove participation.

Visit a Location

Reward customers or users for visiting physical locations. Our system can either check the user’s GPS coordinates, or we can set up physical touch points where users have to tap their phone on an NFC tag to prove they were there.

View or Read Content

Add content to a post within our system and reward users when they read down to the bottom of the content.

Visit a Link or specific URL

Drive traffic to product, partner, or campaign pages by rewarding users for visiting a specific URL of your choosing. Turn it into a digital scavenger hunt by pairing it with a quiz about content on the page for additional participation.

Watch a Video

Reward users for watching a video. You can set the % required to watch before they complete the challenge, and can always follow up with a quiz question to ensure they were paying attention.

NFTs or Points for Purchasing

Keep your customers engaged beyond purchasing a product by awarding them points or NFTs.

Blockchain Proof of Purchase

With our blockchain and custom URL flow, we can quickly add blockchain certificates or proof of purchase permanently on chain. This is a great tool for verification, authenticity, and warranty guarantees.

You'll have total customer insights and analytics to help you scale your company-wide initiatives.

By incorporating social connect, we capture existing user data, then gamify and track every survey, quiz, challenge, and engagement with the system to build a robust collection of insights and data without having to impose on users. 

We Capture
  • Full Name
  • Age or Age Range
  • Gender
  • Location & Hometown
  • Profile Photos
  • Likes and Interests
  • Birthday
  • Email Address(s)
  • Actions in System
  • User Influence
  • Social Impressions
  • Segment Tags
  • System Standing
  • Shares in System
  • Post Engagement
  • Sales Conversions
  • Program Referrals
    + Plus much more
CRM+

We provide the most comprehensive and actionable data in the industry

You will have full access to a complete CRM with detailed profile views and insights for every customer that participates in our programs. This data is 100% yours and we do not share it with other sources, clients or campaigns.

Your Customers, Your Data

Unlike Social Media
Networks

You have full data and insights of your customers and audience allowing you to export them and enhance your other marketing campaigns and data.

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